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Concept Creation & Communication

Art of Living

Liquid Impact was chosen by Architectural Digest (AD) magazine to plan the opening ceremony of their Art of Living campaign. 

I was asked to come up with a unique way to make a grand, empty room feel intimate and cozy while encouraging guest flow and interaction. Along with the task, I also crafted communication for invitations, press releases, and promos using the guidelines set by the AD marketing team.

Production team: Liquid Impact